BLANKSOUL LABORATORY

Blanksoul is the very first concept store designed and established by Ksoul Studio at the beginning of the year 2019 in Saigon. The store’s concept was inspired by the bizarre combination of fashion and laboratory – the two elements which do not seem to have any connection in the first place, turning out to produce a great harmony that brings amusing and fascinating experiences to whoever set foot in this place.

In pursuit of the manifesto “Make it simple but significant”, Ksoul Studio has assembled the laboratory design with scientific pieces of equipment such as volumetric flasks, thermometers, or measuring cylinders. Most importantly, every inch inside the store is meticulously decorated to provide the greatest aesthetic impression to customers.

Besides, by carefully embedding chemical elements board into the store design and utilizing white square ceramic tiles, heat resistant curtains, as well as scratched stainless steel – a typical material used in laboratories, the designers attempted to deliver to customers an innovative shopping experience that has never existed before. After all, the ultimate purpose is to make Blanksoul’s visitors satisfied with the combination of unique fashion items and an impressive laboratory environment.

Last, architecture and fashion is the “playground” of vision and perception; however, their success would be decided by the creative scheme and specific measurement which relies significantly on scientific aspects. So, here comes the questions for you: Are you wondering how to renovate your existing store? Which concepts would help convey the most impressive and effective messages to reinforce your customer base and gain new customers

WorkDesign Concept
LocationHCM, Viet Nam
Year2019



Blanksoul is the very first concept store designed and established by Ksoul Studio at the beginning of the year 2019 in Saigon. The store’s concept was inspired by the bizarre combination of fashion and laboratory – the two elements which do not seem to have any connection in the first place, turning out to produce a great harmony that brings amusing and fascinating experiences to whoever set foot in this place.

In pursuit of the manifesto “Make it simple but significant”, Ksoul Studio has assembled the laboratory design with scientific pieces of equipment such as volumetric flasks, thermometers, or measuring cylinders. Most importantly, every inch inside the store is meticulously decorated to provide the greatest aesthetic impression to customers.

Besides, by carefully embedding chemical elements board into the store design and utilizing white square ceramic tiles, heat resistant curtains, as well as scratched stainless steel – a typical material used in laboratories, the designers attempted to deliver to customers an innovative shopping experience that has never existed before. After all, the ultimate purpose is to make Blanksoul’s visitors satisfied with the combination of unique fashion items and an impressive laboratory environment.

Last, architecture and fashion is the “playground” of vision and perception; however, their success would be decided by the creative scheme and specific measurement which relies significantly on scientific aspects. So, here comes the questions for you: Are you wondering how to renovate your existing store? Which concepts would help convey the most impressive and effective messages to reinforce your customer base and gain new customers

BLANKSOUL OLYMPUS AESTHETIC GOON YARD